OpenAI Shuts Down Sora, Claude Explodes in Growth, TikTok Ads Lack Transparency

The AI industry on Thursday, March 28, 2026, is marked by strategic course corrections and growing questions about transparency. Three major themes dominate the technical landscape: the collapse of OpenAI's video generation ambitions, the rise of Anthropic's Claude as a paid service, and mounting concerns about the identifiability of AI-generated advertising on social media platforms. **Strategic Retreat at OpenAI**