Recordomzet Amazon Prime Day verhult waarheid: Amerikanen geven meer uit voor minder

Amazon's four-day Prime Day sale is projected to reach a record $26.3 billion in spending, yet consumer sentiment remains pessimistic amid broader economic concerns. The earlier-than-usual timing of the event and its expected performance surpassing combined Black Friday and Cyber Monday sales suggest retailers are capitalizing on spending driven by anxiety rather than genuine enthusiasm.