Fortune

McDonald’s CEO is a ‘supersubscriber’ of AI tools—and even used it to photoshop all his kids into a Christmas card

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McDonald's CEO Chris Kempczinski is a "superuser" of AI tools, using them for creative projects like AI-generated Christmas cards featuring his family. Beyond personal use, he leverages AI to develop menu innovations, including concepts like McRib Nuggets and Korean sauces. His approach demonstrates how corporate leaders integrate generative AI into both creative and business strategy.