Fortune

Nieuwe huizen goedkoper dan bestaande woningen dankzij bouwerskorting en terughoudende verkopers

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New homes have become cheaper than existing properties for the first time since 1974, driven by builder incentives and homeowners reluctant to sell at lower prices. In early 2026, median new home prices dropped to $403,200, undercutting used homes at $404,600, according to housing industry data.